Assess, Strategize, grow
BUILD YOUR PATH TO AN EXCEPTIONAL PRODUCT MARKETING PRACTICE
Gain a comprehensive view into the current state of your PMM function
Rooted in the Fluvio GTM Model and powered by learnings from dozens of Fluvio consulting engagements, the Fluvio GTM Assessment was developed and vetted by the expert PMM team at Fluvio.
Understanding the relative strengths, areas of investment, and development progress of a PMM organization has been a perennial challenge for product marketing leadership. With the Fluvio GTM Assessment, your inputs will be personally analyzed by a Fluvio product marketing consultant.
With the Fluvio GTM Assessment, you’ll finally be able to benchmark your team’s capabilities, paired with a documented analysis to help reinforce credibility and demonstrate impact within your organization. You’ll gain a clear and objective view of where your PMM team is strong today and suggestions on where to invest your time, effort, and budget.
“I loved that my GTM Assessment was (1) thorough and (2) easy to digest. Visualizing our areas of strength and improvement, combined with clear next steps, gives me the roadmap I need to build an even better PMM team.”
“The results were instantly relatable. The GTM Assessment has given us our first full view of where we stand as a department, both validating our assumptions and exposing new areas of opportunity.”
OUR PROCESS
1) Complete Survey
Take our proprietary GTM Assessment survey at your convenience. This process should take a 20-30 minute investment to finish. The $499 fee for the GTM Assessment is charged at this time.
2) Expert analysis
A Fluvio product marketing consultant will personally analyze your submission, identify areas of recommended investment, and build out key insights.
3) Report Delivery
A comprehensive PDF, featuring a visual and narrative analysis and clear, actionable recommendations, will be provided within a week of form submission.
WHEN TO USE THE FLUVIO GTM ASSESSMENT
DEVELOPING STRATEGIC INITIATIVES
PMM leaders often find setting and reporting on their team's KPIs to be difficult. Demonstrate your impact on your organization’s product marketing function by establishing a benchmark state, underpinned by actionable advice. Understand how and where to prioritize advancing your PMM function, help sell your priorities to relevant stakeholders in your organization, and give yourself a starting point from which to share progress.
CREATING OR EXPANDING A PMM TEAM
Justify your investment in establishing, refocusing, or accelerating your PMM team with a customized, easy-to-digest PDF report based on your real state today. Reallocate team members with relevant skills to where needed, or invest in up-leveling your org. Gain the detailed benchmarks you need to help make the case to other leaders regarding headcount, professional development, or consulting.
DRIVING PMM EXCELLENCE
Get a solid grasp of your PMM function’s maturity within the context of all relevant GTM responsibilities covered by leading PMM teams. As you build professional development initiatives or go through an annual department planning process, use the GTM Assessment to guide the directions you set confidently.