On this episode of Embracing Erosion, Devon chats with Tony Yang, the Growth Advisor to portfolio companies at Mucker Capital and MuckerLab, and the CEO & Co-founder of RevOptica.

While originally the concept of design thinking was for product teams and designers to leverage, it is a framework that can be applied across an organization and can be especially valuable for your product marketing team to leverage.

On this episode of Embracing Erosion, Devon sits down to make 2024 predictions alongside Jason Oakley (Founder of Productive PMM) and Derek Osgood (Co-founder and CEO of Ignition).

We sat down and interviewed Jay Fiske, President of Powerhouse Dynamics, to get his thoughts on our work together over the past six months.

While 2023 was a broadly challenging year for the tech industry, Fluvio took advantage of new opportunities to expand services and doubled down on solving the biggest go-to-market (GTM) challenges for clients. Ultimately, resilience and flexibility allowed us to grow revenue for the fourth consecutive year.

On this episode of Embracing Erosion, Devon chats with Ian Cairns, the co-founder and CEO of Freeplay and former product leader at Firstbase and Twitter.

On this episode of Embracing Erosion, Devon chats with Andrew Blancato, the Founder of Purpose Talent and former people and recruiting leader for companies like Kickstarter, Etsy, and Casper.

On this episode of Embracing Erosion, Devon chats with Andy McCotter-Bicknell, the Head of Competitive Intelligence at Apollo

On this episode of Embracing Erosion, Devon chats with Lori Goode, the Chief Marketing Officer of Index Exchange.

Product marketers can take advantage of some pretty cool technology to become even more powerful. In this article, we highlight specific software tools that have the ability to transform your day-to-day work.

On this episode of Embracing Erosion, Devon chats with Chris Mills, the VP of Product Marketing at Wrike.

In the bustling world of product marketing, it's easy to get lost in market trends, customer insights, and crafting the perfect positioning. While balancing all of these responsibilities, professionals are always learning new skills to elevate their go-to-market (GTM) strategies. One such avenue, often overlooked, is the integration of project management principles, particularly those from the Project Management Institute (PMI).

At Fluvio Ventures, we are ecstatic to unveil our inaugural investment in Freeplay, the end-to-end platform for software companies to ship great products with LLMs.

We sat down and interviewed Steven Cohn, the Founder & CEO of Winware, to get his thoughts on our work together.

On this episode of Embracing Erosion, Devon chats with Bryan Clayton, the CEO and Co-Founder of GreenPal.

Building resiliency similarly requires honing focus on what drives the most value with customers and having cross functional teams that can quickly respond to changes in customer behavior. Those are core to the role of product marketing, putting it in a unique position to help drive growth strategy and deliver ROI.

In this video presentation, Fluvio Principal, Tom Crist breaks down how to identify and track against the right product marketing KPIs.

On this episode of Embracing Erosion, Devon analyzes the top four product marketing trends to keep an eye on and speaks with thought leaders at the Product Marketing Summit in San Francisco.

As a product marketer, a keen understanding of your target audiences is pivotal to your success. One of the best ways to build your function’s Voice of Customer expertise is through market interviews. In this article, we'll walk through proven approaches to planning and executing market interviews.

On this episode of Embracing Erosion, Devon chats with Amanda Malko, the former CMO at G2 and marketing leader at Mailchimp.